Your Revenue Is Ready for the Next Level. Is Your Infrastructure?
Makana Brands helps growth-stage companies and franchise operators build the systems that make scaling sustainable, not just fast.
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Summary Business Deck
Sales & Marketing Plan
What We Do
Growth doesn't break businesses. Weak infrastructure does.
Diagnose the Bottleneck
Before you can fix what's slowing you down, you have to know what it actually is. We assess your operations, financial systems, technology, and team to identify the specific constraints limiting your next stage of growth, and tell you exactly what to address first.
Build the Foundation
Most scaling problems aren't growth problems. They're infrastructure problems that growth exposed. We design and strengthen the systems, processes, and frameworks your business needs to support expansion without breaking what's already working.
Scale with Confidence
With the right foundation in place, growth stops feeling chaotic. We work alongside your leadership team to improve execution, align resources, and ensure your infrastructure scales with your ambition, not behind it. The result is growth that's faster to execute and built to last.
Our work spans the areas that matter most at the growth stage:
Operations · Technology · Fulfillment · Support · Financial & Legal
Why We Exist
Growth creates complexity.
As companies scale, the systems, processes, and teams that once supported growth often become the very things that limit it. Leaders who built something real find themselves managing chaos instead of driving strategy — pulled into operational fires that shouldn't require their attention at all.
Many organizations know where they want to go. Few have the operational and financial infrastructure required to get there.
Makana Brands exists to close that gap. We founded this company because we kept seeing the same pattern: capable founders and operators held back not by a lack of vision, but by infrastructure that hadn't kept pace with their ambition.
Because growth shouldn't create chaos. It should create opportunity.
it is not all unicorns & rainbows
What We Learned.
Discover how we turned lemons into lemonade.
Encourage professionals to grow their strengths.
We started by requiring all owners to provide both accounting and tax solutions.
Those who excelled at accounting, but lacked the tax experience invested in professional growth, learned how to deliver tax services, and even became a Certified Tax Coach. This investment didn't generate a love for tax. Instead, it had the opposite effect. We noticed a common theme - turnover on tax teams run by professionals stronger in accounting especially during tax season.
Those who excelled at tax, but lacked the accounting experience usually hired bookkeepers, moving away from the CPA level technical expertise that was our standard.
We ultimately removed the requirement to offer both accounting and tax solutions and allowed CPAs to focus on their strengths and encouraged collaborations with other complimentary franchise owners.
Work-life harmony must come first.
In the beginning, we focused on top line growth and franchise owners were allowed to hire team within the first year. The training combined 2 stages of growth: Employee to Solo and Solo to Firm Owner. It was too much too soon. They were growing, but they weren't happy.
Realizing that we had misprioritized, we corrected course in 2023 and split the training system into 2 Tiers:
Tier 1 (Employee to six figure Solo practice)
Tier 2 (Solo to seven figure Firm)
This split allowed Tier 1 owners to enjoy a flexible, work-from-anywhere solo practices (working 20-40 hours per week). Those who wanted to grow into firm ownership could do so without external pressures.
The Tier 1 training shifted focus from top line growth and began a system of tracking work life harmony scores in 4 areas (finance, family, firm, and fitness). This resulted in a massive improvement in satisfaction and work life harmony scores increased to an avg 8/10 for each owner in 2024.
There is freedom in structure.
Though most of the tech stack was defined and under management at franchise launch in 2020, we gave owners the choice on which tax software and client workflow management tool they wanted to use. That freedom of choice took away family time and forced owners to research, train, and implement new systems.
Realizing more choices isn't always better, we selected the tax software and workflow management tool and took complete control of the tech stack in 2023.
Who We Work With
We work with leaders who know their business is capable of more.
Our clients are typically franchisors, licensing organizations, and growth-stage companies that have built something valuable and created real momentum but recognize that their operations, financial systems, technology, or team structure may not be prepared to support the next level.
They've built something valuable. They have momentum. What they need now is the infrastructure, alignment, and execution required to scale sustainably.
If you're preparing for growth, navigating complexity, or rebuilding systems that haven't kept pace with your ambition — Makana Brands works alongside your leadership team as both strategic advisor and implementation partner. We don't hand you a plan and leave. We help you build and execute it.
OUR TEAM.
Mayumi Young
Founder/CEO
Christine Silvas
Care Manager
Joan Weiss, CPA
Controller/Billing Manager
K'Lani Bowers
Financial/Billing Specialist
Dawn Goldberg, CPA
Community Manager
Gaurav Kamboj
Tech Manager
We are proud to be part of an organization where values and family still matter, where we enjoy all of the people we interact and collaborate with, and where everyday we have the opportunity to make a difference.
MESSAGE FROM MAKANA'S FOUNDER
Mayumi
STRATEGY & SYSTEMS SAGE
Scalable Solutions Architect | Client Success Engineer | Financial Innovator
Makana is a Public Benefit Corporation led by a world-class team with 25-30 years of experience each advising start-ups, scale-ups, and Fortune 100 multinational corporations. Each member of our leadership team has been a founder/entrepreneur and has held executive positions within international corporations. Each professional has reached mastery in their field—entrepreneurship, marketing, sales, finance, systems, and transformational leadership—and each leads from the heart.
Together, this "Dream Team" amplifies mission-driven founders who faithfully serve their clients and strive to make a meaningful impact in the world. Our Makana leadership team has served thousands of people around the globe and devoted their lives to what they love; amplifying conscious entrepreneurs and empowering businesses that do good in the world.
“Makana” means " gift" in Hawaiian—and our mission is exactly that. We exist to help businesses embrace accountability, transparency, and purpose while scaling successfully and creating global impact.
If you’re ready to elevate your business and create a future that serves both purpose and profit, Makana is here to help.
Aloha,
Mayumi
Check Out A Few Of Our Case Studies
12
# of CPA Practices Launched
9
States
Meet the Founder.
Mayumi Young
Entrepreneurship | Finance | Education
CEO of a Public Benefit Corporation & Founder of 4 mission driven ventures since 2000, Mayumi is a former CPA, Price Waterhouse auditor, and International Finance Director with over 30 years of accounting industry experience. She has personally consulted start-ups to Fortune 100 multinational corporations, and has launched & mentored countless entrepreneurs. Mayumi has faithfully served thousands of people around the globe, and has lived her passions: entrepreneurship, finance, and education.
"Makana" means "gift" in Hawaiian. Our mission is to inspire businesses to embrace accountability, transparency, and purpose—all while achieving financial success. If you're ready to elevate your business and make a global impact especially for women in business, Makana is here to help.
Aloha,
Mayumi
